A locker bank corridor with magenta panels, wordmark lettering on the wall beyond, a colleague walking through.

Accenture

Global

Workplace rollout

Multi-site

International office estate

Central

Managed design and delivery model

Online

Ordering catalog for local teams

Sector
Professional services
Location
Global
Project type
Workplace branding and environmental implementation
Service scope
Creative concept development
Environmental graphics & wayfinding
Rollout planning
Central coordination

Accenture needed its evolving global brand identity translated into physical workplace environments across a diverse international estate. The challenge was to create a consistent brand experience while allowing each office to respond to its own space, location and cultural context.

The program also had to work within live, operating workplaces, with regional teams, suppliers and stakeholders coordinating across multiple locations without disrupting day-to-day operations.

GLIMMA established a centrally managed creative and delivery model, combining detailed site assessments, location-specific application development, rollout planning and coordinated delivery to bring the global framework to life office by office.

GLIMMA delivered a consistent workplace brand experience across Accenture’s international estate, with each office adapted to its own environment.

The challenge

One brand, an estate of different offices

Accenture needed its evolving global brand identity translated into physical workplace environments across a diverse international estate.

The program had to balance consistency with flexibility, integrating into live operational workplaces while maintaining a premium, cohesive brand experience across every location.

Doing that at estate scale meant coordinating stakeholders, suppliers and regional teams efficiently. A brand experience only holds if the delivery behind it does.

A gradient pattern of small dots vinyl-wrapped around a locker bank corridor.
The words ‘let there be change’ in script lighting above a curved staircase.
A pair of vintage wooden skis mounted on a ribbed wall between rows of spherical pendant lights.
Colleagues in a café lounge with pendant lamps and wood-panelled booths, one working on a laptop.
A dotted pink Accenture chevron and wordmark on a chainmail curtain, beside a reception counter marked ‘Z’.
The word ‘CREATE’ in raised 3D lettering on a brushed metal wall.
The approach

Centrally led, locally adapted.

GLIMMA implemented a centrally managed creative design and delivery model, supported by detailed site assessments and rollout planning for each location in scope.

Close stakeholder coordination kept regional teams, suppliers and the central brand function working to one set of specifications rather than negotiating each office separately.

Locally adapted creative, from cultural murals to signature signage moments, brings each office to life within a consistent global brand framework.

Explore corporate and workplace environment solutions
The solution

Workplace branding,
specified office by office.

Accenture's wordmark on a green living wall behind a curved reception desk, under a purple neon ceiling installation.

GLIMMA delivered workplace branding implementation with localized creative concept development, environmental graphics and wayfinding, and site-specific application development for each location. Detailed specifications and rollout planning turned the creative into something buildable, and central coordination and delivery oversight kept quality consistent from one office to the next.

01

Site assessment

Each office surveyed in detail before any creative was applied to it.

02

Creative concept

Centrally led concept development setting the global framework.

03

Local adaptation

Concepts localized to the city and culture of each office.

04

Environmental graphics

Graphics and wayfinding designed for the space they occupy.

05

Site-specific application

Applications developed against each location’s own conditions.

06

Specification and planning

Detailed specifications and a rollout plan per location.

07

Coordinated delivery

Central oversight of suppliers and regional teams through installation.

The words ‘let there be change’ in illuminated lettering on an office wall, the second half glowing magenta.

A centrally managed design and delivery model is what lets one brand framework survive contact with dozens of offices, suppliers and regional teams.

Detail of the illustrated Bangkok mural, a guardian statue amid flowers and city skyline motifs.

Localized creative — cultural murals, signature signage moments — sits inside the global framework rather than replacing it.

The impact

Consistent office to office,
without one template.

The program delivered a consistent, high-quality workplace brand experience across multiple environments.

GLIMMA combined structured governance with practical implementation expertise, so the model scaled office to office rather than being rebuilt each time.

Accenture got consistency without forcing every location into an identical template — the local adaptation is what makes the global framework hold.

Global

Estate in scope

Multi-site

Offices delivered to one framework

1

Centrally managed delivery model

A blue illuminated Accenture chevron above a lounge area, the city beyond the glass.
Glazed entrance doors carrying the Accenture wordmark.

Accenture’s workplace estate delivered to one brand framework, adapted locally office by office.

Why us?

A premium global brand needs central control

A premium, global brand experience only survives contact with dozens of different offices, suppliers and regional teams if design and delivery stay under central control.

GLIMMA’s model kept creative concept development centrally led, while adapting it locally. This gave Accenture consistency without forcing every office into an identical template.

GLIMMA continues to support Accenture in evolving its global workplace brand environment.

Central coordination. One team accountable for design, specification and delivery across the estate.

Read about us

Workplace environments. Environmental graphics and wayfinding built for live, operating offices.

Environment transformation services

Local adaptation. Creative localized to each city inside one global brand framework.

View process

Rollout planning. Detailed site assessments and specifications before anything is installed.

Brand governance