Nokia Alcatel-Lucent rebrand
When Nokia joined forces with Alcatel- Lucent in one of the largest acquisitions of 2015, they turned to us to deliver a full-scale rebrand of over 400 Alcatel–Lucent sites to Nokia. This included all interior and exterior signage.
With a phased approach, we prioritized 40 flagship sites which we delivered in a record-breaking two days!
We developed a bespoke site survey tool which saved huge amounts of time and money. In addition, it got local teams involved in the rebrand process.
Environmental impact was a major consideration for Nokia – we used our technical and materials expertise and local knowledge to ensure that all brand solutions were planet- friendly, amending signage rather than completely reproducing it to reduce carbon footprint, time and manufacturing costs.
Nokia Siemens rebrand
We were responsible for rebranding the fleet of vehicles when Nokia and Siemens joined forces.
Working closely with the Nokia Siemens design team, we applied complex vehicle livery graphics across a wide variety of vehicles across Europe.
Online ordering was made available so that local offices could order and manage vehicle livery kits or components seamlessly, via the Nokia-Siemens intranet, as required.
The GLIMMA solution became a fully integrated part of the portfolio of products and services available to staff.
Our value engineering approach meant that as well as having a highly durable and cost effective vehicle branding solution, Nokia-Siemens could order efficiently with full trace-ability and tracking.
Click here if you want to learn about our work with Nokia HERE.